Niche fragrance, sold only where agreed
Who it is for
Niche perfume houses that want a careful, selective presence in Vietnam.
- Niche eaux de parfum
- Fragrance collections
- Discovery sets and samples
Channels we operate today
Social commerce, online and offline retail. Department stores and malls are not part of our current footprint and would need a separate plan agreed with you.
Channel control
Sold only through agreed points of sale; lot numbers recorded for every shipment; customer terms prohibit export or relisting outside agreed channels, with supply reviewed if they are breached.
Brand storytelling
Developed with you; may include sales-staff training, sampling and launch activities where appropriate.
How the product reaches the customer
Only through agreed points of sale.
- Social commerce
- Online retail
- Offline retail
How we launch a fragrance house
- 01
Story
Build the brand story with you for Vietnamese customers.
- 02
Points of sale
Agree a short list of points of sale and channels.
- 03
Sampling & training
Sales-staff training and sampling where appropriate.
- 04
Activation
Launch activities and social commerce content.